REPOST: Latitude 360 Signs Franchising Agreement to Bring its "360 Experience" Restaurant Brand to Qatar and Kingdom of Saudi Arabia

State-of-the-art restaurant Latitude 360 is going global. An accord with Al Sedriyah to expand the franchise into the Arab World has been inked. Potential locations include Qatar, Saudi Arabia, Egypt, and Turkey. For more details about the agreement, read the press release below:

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NEW YORK, March 9, 2015 /PRNewswire/ -- Latitude 360 (OTCQB:LATX) (http://latitude360.com) today announced that it has entered into a Franchise Agreement with Al Sedriyah, a restaurant and hospitality company based in Doha, Qatar. The deal enables Latitude 360, an upscale casual restaurant with a multi-dimensional entertainment platform to be able to expand its dynamic and unique Restaurant Brand into the Middle East. The initial agreement enables Al Sedriyah to franchise the Latitude 360 brand into the State of Qatar, which according to the World Bank is ranked as the highest GDP (PPP) per capita and the Kingdom of Saudi Arabia, ranked by the World Bank as the 9th highest GDP (PPP) per capita. Al Sedriyah also retains first right of refusal into Egypt and Turkey for potential future locations. Latitude 360 plans to continue its Franchising into the Middle East, which has an approximate population of almost 300 million with certain expansion plans already in the pipeline in the United Arab Emirates in order to create the "360 Experience"™ for many cities and cultures around the globe.

Latitude 360's "360 Experience"™ provides a dining and entertainment experience unlike any concept done in the market. Key on premise offerings at each Latitude 360 location include but are not limited to:

• Latitude 360 Grill, a full service upscale casual restaurant and bar
• Latitude Live, a private live entertainment theatre
• Axis Bar & Stage for musicians and/or DJ's
• Luxury Bowling, a state of the art lounge for boutique bowling lanes
• Cinegrille, a full service dining movie experience
• Sports Theatre, for state-of-the art HD viewing with full service dining
• Latitude Lit, a luxury Cigar Lounge

The multi-dimensional concept and flexibility with the 360 Grille Menu allows Latitude 360 to create a unique, City or Regional customer experience. This is a significant advantage over other Brands.

Latitude 360 Founder and CEO Brent Brown commented on the agreement, "We are very excited to partner with Al Sedriyah. They have a great vision for the Middle East and how to maximize the Latitude 360 Brand by customizing the experience to give the customers what they desire in both dining and entertainment. This Franchising Agreement, coming at an early stage of our development here in the U.S, is a testament to the potential growth of the Brand and the dedication and vision of the entire Latitude Team."

Regarding the announcement, Al Sedriyah Managing Director Mark Boreham stated, "Latitude 360's restaurant and entertainment platform will be a huge success in the Middle East. We look forward to a long successful relationship and are excited to participate in the growth of this young concept." Mark Boreham, with a Michelin star and 5 star background from UK as a chef and GM, was brought into Al Sedriyah to develop and manage their new Food and Beverage Division. At Qatar Luxury Group he founded and operated The Anvil Room and La Varenne Restaurants while operating Guy Savoy's Doha, Qatar restaurant location.

Financial terms of the agreement were not disclosed.

Latitude 360 is the next evolution in dining and entertainment destinations. For bookings and reservations, click here.

Keeping them laughing and then some: The art of stand-up

As part of an art form intended primarily to make people laugh, stand-up comedy is peculiar in that it also brings awareness, and sometimes to an extent, pathos. But even then, stand-up comedy aims for a laugh.

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Stand-up comedy is very observational, with comedians getting their material from what's happening around them. Their stories can be about their personal experiences as "rednecks," like the ones Jeff Foxworthy and his cohorts in the Blue Collar Comedy Group tell, or "fish-out-of-water" whoppers like Russell Peters and Jo Koy, both children of immigrants, narrate. Jim Gaffigan, as another example, has made a career out of his insights on fatherhood and yes, Hot Pockets.

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Others, like George Carlin, Louis C.K., and Janeane Garofalo have used the stage to give their biting commentary on important issues like the sociopolitical state of the world. Topics like women's rights, race, world leaders, religion, fast food diets, and celebrities are fair game to comedians, who can come from either side of the coin.

Medical conditions have also been referenced by stand-up comedians. Maria Bamford, for instance, has talked about her bipolar disorder in a documentary series, while Tig Notaro notably spoke of her breast cancer and double mastectomy in a now-legendary set. These are difficult themes, for sure, but the shows have been critically-lauded and beloved by audiences.

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But stand-up comedy isn't always just a comedian standing onstage with a microphone. Some comics use props and music to enrich their acts like Steve Martin, who's been known to wear a fake arrow through the head and play the banjo. Demetri Martin gets musical too, with a harmonica and guitar combo at times, but he also switches it out with a giant notepad and pen to illustrate his off-kilter ideas.

The great thing about well-executed stand-up comedy is that audience will find something to relate to or think about, regardless if it's about "little world" or "big world" issues, to borrow George Carlin's categories, or even just about silly wordplay.  

Sample some of the funniest and freshest stand-up comedy acts around at Latitude 360's Latitude Live stage. Visit this website for show schedules and updates.

Axis Bar takes center stage at Albany, New York

Latitude 360, the all-around entertainment and restaurant giant, has landed in New York. In partnership with Crossgates Mall in Albany, the restaurant/entertainment venue fills the 50,000 square-foot of the mall which was once inhabited by merchants like H&M, Best Buy Mobile, AT&T, and Brookstone.

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The latest venue features amenities similar to the restaurant chain’s Jacksonville, Indianapolis, and Pittburgh branches. The move to situate Latitude 360 within Crossgates Mall was a big part of the strategy to lure in customers, amid the rising tide of online shopping, and to give them more reasons to go to the mall apart from shopping. The Albany branch is geared to be an urban destination for dining and entertainment.

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Geographically-challenged Albany, given its substantial land area compared to New York City, requires car to drive around night spots. Last call time is set at 4:00 p.m., thus after-hours businesses need more boost especially in entertainment and nightlife. This opens opportunity for Axis Bar and Stage, the main highlight and go-to nightclub for drinks and high-energy dancing Latitude 360. It turns into a seen-and-be-seen nightclub every Thursday, Friday, and Saturday nights.

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Great food and good music fill the venue with good vibes and energy as DJs mix latest club tunes with aid of HD TVs for a full visual and audio experience. Every visit is one of a kind as Axis Bar and Stage also provides venue for magic shows, wine tasting events, and band competitions.  

Party the night away at Latitude 360. It provides a full 360 experience in dining, entertainment, and nightlife. Follow this Twitter account for news and updates as well as schedules of events.

Latitude 360’s Latitude LIVE! Brings Vegas to You

There is nothing like being in Las Vegas, where you can take in a variety of shows and experience the excitement of the best in modern entertainment. However, Latitude 360 is quickly changing this: Here, you can be entertained Vegas-style without having to take days off from work and pay for airfare to see your favorite shows and performances, all thanks to Latitude LIVE!

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Latitude 360 has a Vegas-style private room that features diverse live entertainment along with high-tech lighting and sound systems that rival those from Miami and New York City. You will also enjoy a large selection of top-tier drinks and food.

 

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This room was created specifically for live performances, offering adequate seating for big groups and a big digital high-definition LED wall. You will also see high-definition television sets along with a huge stage. Complete audio/visual production capabilities available in the room include lighting design, sound mixing, broadcast feeds, and show visuals as well.

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 At the Vegas room, you can enjoy live music performances and weekly comedy shows featuring national talent. You and your friends can even watch television show performances that are filmed on location and also take part in benefits and award shows. You will not believe the high-caliber nature of Latitude LIVE!’s shows until you see them in person.

The room was also designed for both private and corporate events. You can book a band, corporate launch, or motivational speaker and impress your audience with Latitude 360’s multi-camera production capability and its live streaming capabilities to any radio/television station, app, or website in full high definition. The club also stands out because of its broadcast room featuring mixing boards, high-definition recording, and robotic, high-definition overhead cameras. You cannot get any closer to feeling as though you are in the Live Entertainment Capital of the World than being at Latitude LIVE!

I Will Have the Special with No Adult

Any parent would envy the youth, innocence, curiosity and easy excitement that fuel their kids. Naturally, the adult in all of us looks back at moments in our childhood with great yearning. Some of us might remember the time we played Super Mario Bros. on the first Nintendo, the gaming console that scrapped the joystick for the contemporary standard gamepad where thumbs and fingertips rule. Before this, however, we would go to the arcade and stand enthralled as digitized figures tried to thwart our efforts of coming out victorious while our character(s) struggled on through perilous situations.

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Now, how about the chance to relive some of those memories standing at the console battling enemies galaxies away after just finishing an award-winning ½ pound certified Angus burger with a healthy side of French fries? Would likely sound good to anyone with taste buds, which is why so many people flock to Latitude 360, a food and entertainment destination unlike any other out there.

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Latitude 360 entered the restaurant industry by openings its flagship restaurant doors in Jacksonville, FL at the very beginning of 2011 in January. In short time, two more opened up, first in Pittsburgh, PA and then in Indianapolis, IN. A fourth is prepping to launch in Albany, NY just before the beginning of 2015. And additional locations are already in the works in Plymouth, MA, just outside of Boston, and at a Minneapolis suburb shopping center in Minnesota. Their spaces range from 35,000 to 85,000 sq. ft., and the reasoning behind their enormity is not only due to aforementioned game rooms that house upwards of 70+ arcade video games, but also movie theatres, upscale fine dining rooms, multiple bars, movie theatres, a cigar bar, and state-of-the-art bowling alleys ready to host novices and seasoned players alike.

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Aside from the crashing strikes happening in the bowling alley and on the HDTVs playing the latest ball game on upwards of huge 200’ flat screens; youths taking over dynasties in some far away galaxy with just .50 cents, and families watching the latest Pixar release to see if the antagonist is really that naïve and unguarded, there is the food at 360 Grille. And not standard restaurant food either. 360 Grille serves great and unforgettable contemporary-American food.

Classic bruschetta, crab and spinach dip, southwestern rolls, and Asian chicken lettuce wraps can precede a variety of soups and salads before diving into tacos, hand tossed brick oven baked pizza, expertly crafted sandwiches and wraps, certified Angus beef ½ pound burgers, along with wood grilled steak, pork chops, chicken, shrimp, lobster, and salmon.

For some, eating is sort of a game; always striving to find better out there. You can be rest assured that at Latitude 360, they bring more than just fun into the dining out experience: they bring an unprecedented passion combining food and fun. Visit their website to see for yourself.

Turning the Page on Fine Dining

Ever take the kids out to eat and realize that after the appetizers, after the main courses, your usually a little at a loss for words as far as additional entertainment goes. We usually wrap things up by asking how the meal was, if anyone is still hungry and then getting the bill and going home. Naturally this does not apply to every scenario but, aside from a few exceptions, going out to dinner has turned into an experience that is somewhat formulaic. Luckily, some rather inventive investors felt the same way, and decided to add a whole new meaning to taking the kids out for dinner.

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Latitude 360 offers a dining experience that can only be described as overwhelming. Firstly, there is the size. They have locations in Jacksonville, FL, Indianapolis, IN, Pittsburgh, PA, and Albany, NY, which can range from a sprawling 35,000 sq. ft. space all the way up to a massive 85,000 sq. ft., literally a football field and a half of dining and entertainment. Inside, you will find multiple areas where guests can eat their top-quality contemporary-American cuisine. Choose from the main dining room, the different bars, outdoor patio, the pizza bar, or even the Cinegrille, an upscale movie theatre equipped with just the right amount of room to sit comfortably while eating Rib eye steak and watching the latest blockbuster on the big screen.

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If you think Latitude 360 would be an overwhelming experience, then you would be right. Fortunately for visitors, each restaurant is staffed with dedicated, enthusiastic crews who focus on making sure every guest has an unforgettable experience by delivering only the very best food and drink. Quality is their top priority, and when your food arrives you will see that their passion is genuine.

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The soups, dressings, marinades, and sauces are made from scratch every day using only the very best and freshest of ingredients. Crisp salads, hand tossed pizzas, expertly-crafted sandwiches, and wood grilled entrees are all part of the menu at Latitude 360. Do yourself a favor and check out their website. The next time a trip comes up and you happen to be close to one of their locations, visit an upscale and truly unique evolution in the dining and entertainment experience.

Food, Fun, and Friends

When you are seeking out good food and lots of fun to share with family and friends, your best solution is to visit Latitude 360. This new entry into the world of food and entertainment has come up with unique and exciting solutions that delivers quality at fair prices.

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Whether you want to be active or prefer to sit back and soak up some fascinating and enjoyable entertainment, Latitude 360 has what you are seeking. This very new concept is already taking hold and the reviews remain positive and exciting. Imagine using fresh quality foods and creating delectable dishes that make standard creations such as burgers and pizzas into something new and tastier than you have ever experienced before. This is precisely what you get at each Latitude 360 location.

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So far, this new venue can be found in Indianapolis, IN, Jacksonville, FL, and Pittsburgh, PA, but is continuing to grow due to the popularity of their existing operations. For instance, Albany, NY is preparing to open their own Latitude 360 location soon.

The food, however, is simply one part of their successful formula. Recognizing that their clientele are seeking a full evening of excellent meals side by side with unique and alluring forms of entertainment has made Latitude 360 something special for so many patrons. Are you in the mood to dance the night away? You can at Latitude 360! Ready for some great laughs from up and coming comedians? Or live music by hot local bands? Latitude 360 has it all for the taking!

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Maybe you wish to watch your favorite sports teams, but don’t want to eat typical fried pub dishes. At Latitude 360, you will find huge wide screen high definition TV screens that places you, along with your sports-loving friends, right into the middle of the excitement and action!

Or maybe tonight is the night to enjoy a fine meal and a movie with your significant other or the entire family. Once again, Latitude 360 delivers the goods! Check out their CineGrill Dine-In Movie Theater, where you can enjoy a quality meal while you also catch the latest movies in town.

As you can see, Latitude 360 is more than a restaurant and more than place for a night on the town. It is a special spot that gives you all you want and even more. It is no wonder that this new concept is already spreading like wildfire wherever and whenever it opens its doors in a new town!